Written by Executive Vice President and Chief Franchise Officer of Mattel, Josh Silverman, has been doing his rounds to promote the new animated series “Barney’s World” on the streaming service MAX.
While speaking to Variety and discussing Mattel’s portfolio of IP, Josh expressed excitement over the upcoming “Masters of the Universe” movie currently in pre-production over at Amazon MGM Studios and Mattel Films. While bringing nothing really new to the table in regards to information, the Mattel Executive seemed to be genuinely enthusiastic about the new He-Man project. Here is what Josh had to say:
"And I would be remiss if I didn’t highlight my excitement for “Masters of the Universe.” Talk about world building; June 26 is gonna be incredible. And we are so excited Travis Knight directing, we’ve announced a number of cast, Nicholas Galitzine. And it’s something that we’re gonna certainly turn the volume up on a little bit as we continue to ramp up. We want to continue to extend our iconic IP-"
-Josh Silverman
What exactly does Josh mean in regards to turning the volume up? Promotion? More toys? Video game announcements? All three? We don’t know but stay tuned to ForEternia.com to find out.
Filming for “Masters of the Universe” is reportedly slated to begin January 2025 with the movie itself scheduled to be released in cinemas worldwide on June 5th, 2026.
We’ll see you next time!
This movie is the only thing keeping me happy without a Revolution season 3 announcement.
@ninadust I feel the same way. I can’t be happy on figures alone. I need a series or movie to look forward to.
Yes exactly. That is not to diss the collectors here. I see that collecting brings people joy and that makes me happy for them. I bought myself a Snake Teela and I love her but for me that is not enough. I need to be swept inside a story.
I dont know, with the crap they have put out, and possibly will put out, im kinda just happy with the toys ( if mattel would actually make the rest of the vintage line for origins, i dont need anything else)
And the last thing I need is another MOTU line to collect!