Written by We have an update! We are excited to announce that Masterverse has won the prestigious TOTY Action Figure of the Year Award! Masterverse fans rejoice!
Original Article:
President and Chief Operating Officer of Mattel, Richard Dickson, was excited to mention today in a Virtual Analyst Presentation that the “Masters of the Universe: Masterverse” action figure line is a finalist for a TOTY Award for “Action Figure of the Year”!
Known as the “Oscars” of the toy industry, the TOTY (Toy Of The Year) Awards program recognizes the top toys in the marketplace every year. And not only did the spectacular Masterverse figure line become a finalist, but so did the “Masters of the Universe” License as well!
Check it out!
ACTION FIGURE OF THE YEAR
Toys that represent a person or fictional character intended for active, imaginative, and narrative-based play
- Akedo – Ultimate Arcade Warriors by Moose Toys
- Avengers Hasbro Marvel Mech Strike 8″ Super Hero Action Figure – Ultimate Mech Suit Iron Man and Captain America by Hasbro
- Bakugan GeoForge Dragonoid by Spin Master
- Heroes of Goo Jit Zu by Moose Toys
- Jurassic World Ocean Protector Mosasaurus by Mattel
- Masters of the Universe: Masterverse by Mattel
- Star Wars Galactic Snackin’ Grogu by Hasbro
LICENSE OF THE YEAR
Character or property that has had success spreading its brand through the development and merchandising of products developed from the intellectual property
- Barbie by Mattel
- Blue’s Clues & You! by ViacomCBS
- Bluey by BBC Studios
- Marvel’s Spidey and His Amazing Friends by Marvel
- Masters of the Universe by Mattel
- PAW Patrol: The Movie by Spin Master and ViacomCBS
- Pokémon by The Pokémon Company International
TOTY Winners will be announced tonight at The Toy Foundation’s TOTY Awards gala. Good luck to Masterverse and MOTU!
Until next time!